Tag Archives: social media

A unique start for a Winnipeg local business

Why Local. Coal and Canary

Coal and Canary was born over a glass of wine. Hailing from backgrounds heavily rooted in decor and design, best friends Tom Jansen and Amanda Buhse share a passion for quality artisan products that not only look good, but are expertly crafted.

Discovering that there was a gap in the market for quality, hand-made candles catered toward the hip and young professional, they took matters into their own hands and created Coal and Canary Candle Company. Their candles reflect their vibrant personalities, commitment to strong design and appreciation for impeccable craftsmanship. Their goal is to provide design conscious individuals with a product that not only smells amazing, but looks just as good

Coal and Canary candles are hand-poured in small batches and are made only with the highest quality soy and vegetable wax blend and true to scent fragrance oils. All of their candles feature a wide wooden wick that burns clean, free of smoke and soot and produces a soft crackle when lit. The candles are all 8 oz. and burn for approximately 45-50 hours.  For more information click on their website below.

Find more vendors like Coal and Canary check out THIRD + BIRD spring and fall market.  THIRD + BIRD hosts carefully curated events that provide fun + inspiring gathering places for artisans and shoppers. If you are a local vendor you can visit here for more information.
Photo credit: @luckygirlphotography
Thank you for supporting local!

Feeling social?

What’s hot in the social media and app worlds

Pokemon Go
If you are one of those Canadians who has taken the necessary, tedious steps to play Pokemon Go: congratulations, you are part of the biggest thing since Tamagotchi. I totally dated myself just there didn’t I? If you’ve always wanted be like Ash and be a
Pokemon Master, this app allows you to find Pokemon in the real world around you. Just try not to wander into traffic for a Rattata!

image1 (1)Prisma – Art Filters and Photo Effects for Images, Picture Editor for Instagram
Prisma is the all new way of adding new filters to photos you’re taking, or photos that are sitting around on your phone or in your iCloud. If you’ve ever wanted to see how you would look as a painting out of the 16th century, Prisma may very well be the app for you this August.

Ghosts in the cellphone: Deleting Memories the Best Way to Move On

What’s the Story, Dorie?
by Lindsey Dorie

While purging old text message conversations on my phone, I stumbled across a photo from my past with a person I no longer know. I thought I had deleted everything, and it reminded me why I had: we looked so happy.

It’s been long enough now that I forget what that happiness felt like, and thank god for that. For shortly after our breakup I was so consumed with memories of the good times, I desperately tried to re-live them through our text messages and photographs. It’s more torturous than anything but when you’re miserable it’s the only thing that helps convince you that there was something great there, and it’s comforting to believe there was. But we all have our breaking points, and mine was the realization that I didn’t have the self-control to stay out of my past, so I made the decision to delete it all.

The only way to move forward is let go, and perhaps that’s why many of us don’t. We hold onto things that used to be in hopes that they will be again. But, like a band-aid, I advise you to remove the memory of what is hurting you most and move on with your life. What you don’t see can’t hurt you, and the less you see of your ex and all memories of them the better. You might be thinking that over-exposure of your once lover is going to make you numb to them and help you move on—I know this because I once thought that—wrong. The more you look at their face, the more you’ll begin to hate it, and you’ll just spend your days angry about a person in a photo who no longer exists in your life. So delete everything, and while you’re at it, un-friend them on social media, and for goodness sake if their one of those people with an open profile, resist the urge; they’re just trying to taunt you.

After months without looking at their memory and if you’re lucky having not bumped into them, you’ll eventually start to forget. That intense emotion you once experienced while seeing them will fade until one day, you’re over it.

Seeing the photo a year ago would have caused me great pain, but now, as I stared at two people I didn’t recognize, I felt nothing. The world has a funny way of presenting you with things in perfect timing. In a state of utter confusion and sadness following a breakup, it’s hard to let go of what was and why it is no longer, but deleting the evidence of someone really cleanses the soul at a time you need it most. There will always be memories of that person who at one point meant a lot to you, but let those take place in your head—your brain has a lot more storage than a phone anyway.

Community involvement and your social profile

Being photographed while advocating for a cause is one way social media works in your favour.
Being photographed while advocating for a cause is one way social media works in your favour.

By Jon Waldman

The arrival of spring in Winnipeg means that we’re finally emerging from our winter hibernations, and for many of us that means getting involved in our communities.
More than any time of year, the months of May and June are the most socially-conscious months. We lay down big dollars for gala fundraisers and walk, run, bike or do other activities in marathon formats to support our favourite charitable causes.
It’s also a time that many of us will not just engage in an event as a participant but also put in volunteer hours. Either as a group of friends, family members or staff, there are more opportunities in this period, before everyone breaks for summer vacation, to show your support for those around you.
In the corporate world, there is a movement afoot. Referred to in social media circles as #RCS, Real Company Stuff is where an organization will dedicate itself to charitable causes either in the form of sponsorship or going out as a team of employees to work on a project or participate in a not-for-profit’s event.
Part of the reason this is done, of course, is the humanitarian nature of wanting to help fellow man, but there is a marketing strategy that ties in. The reality is we’re more likely to want to shop at a store or hire a contractor who shows they care about their community.
Think about it – are you more likely to want to do business with someone who is like-minded and cares about the causes you do? Chances are that community tie does help in your decision-making.
Employment strategy
The same, therefore, could be part of your own strategy for employment.
Often we will be shy about what we do. Whether we’re simply helping out at the community centre, delivering groceries as part of Meals on Wheels, or sitting on the planning committee for a local event, we don’t often think about the benefits that this has for us.
Yes, there are some who will purposely volunteer just for the sake of having that line on their resume, but for those of us who are genuine to the cause, you may at times find yourself referencing that as a challenge you faced during heated interview questions. This is where #RCS can help you.
Platforms like LinkedIn already encourage their members to list their community engagement. Under the Volunteer Experience and Causes section, you can list information such as organizations you dedicate yourself to, opportunities you’re seeking, causes you care about and organizations you support.
Further, it’s becoming more common for prospects to list their volunteer experience within the body of their work experience. This allows another individual within the organization – perhaps a volunteer board member or an employee – to give you a reference, something that can’t be done under the Volunteer Experience and Causes heading.
Facebook & Twitter
Also, don’t be afraid of the dreaded photo tag. We’ve all become somewhat gun-shy of being published on Facebook or Twitter doing anything for fear of what will result. Here’s a case where you want to be pictured.
Whether you were handing out drinks along the track of a walkathon or helping put up the side of a home, any publicity – in this case – is good publicity.
The bottom line for you is it is time to stop being a Timid Timmy or Shy Sharla – be proud of the work you do for your community and causes. Not only does it make all the difference in the world to your organization, it can do the same for your career.

Your first impression counts – and it starts online

Be aware of your presence in social media as that is often the first impression you will make on others.
Be aware of your presence in social media as that is often the first impression you will make on others.
Good Work - Lisa Cefali
Good Work – Lisa Cefali

“You only have one chance to make a first impression” is a saying that everyone has heard. Yet, we now know that a first impression may not be the one you traditionally thought it was.
The reality is, with technology and social media, you now have more than one chance to make a first impression. This could work very favourably for you or it could be to your detriment.
Let’s say you walk into an initial meeting, suit pressed, coordinated in every way, all files intact, and your presentation is in order. You have prepared your approach, your script is rehearsed, you have anticipated questions and have prepared corresponding answers.
Let’s say you walk into an interview – same scenario of preparedness. You think you have this first impression nailed, but do you? When you finally meet someone face-to-face, is this really their first impression of you?
Should you care about the many impressions that are out there? Yes! You want to make every impression a good one and yet you can’t necessarily predict when the first impression will really occur.
Whether you are a tech-savvy millennial or a seasoned professional, your online presence is critical to consider. Work on these elements when crafting a positive first impression:
Your photo – with the wonder of the Internet, your name can be inserted into a search engine and low and behold, a potential image of you may just show up. Often, it is your image that is tied to your LinkedIn business network profile. So how does it look?
Is it a professional head shot that you have chosen? Or is it instead a photo of you and your family; or yourself in a seductive, hair-blowing shot; or in a social setting, drink in hand, friends at your side, leaving the viewer with more questions than confirmation?
If a potential employer (or supplier, employee or client) sees this, will it leave them with the best first impression?
Your best course of action is either a professional head shot or for you to have someone take a photo of you that reflects your business persona. This is not the place to have social photos present!
Your LinkedIn profile – So, you manage to connect with a key individual. Your profile is read. What is the conclusion they make? Make sure your profile is a complete representation of who you are and what you want readers to know about you.
If you are not willing to put in the time to create a proper profile, why bother? Would you walk into a business meeting half-dressed? Of course not, so why would you allow the first impression of your profile to be “half-dressed?” You are better off spending the time to present a complete, well-put-together profile or nothing at all.
Your Facebook profile – Consider how many photos you have that may be misinterpreted. Consider any posts that you made, or images you have re-posted, shared or commented upon. What impression will these give off?
These are all reflections of who you are or how you may be perceived to be. Is this the impression you wish to present?
If you have shared an opinion that could be misinterpreted, either lock down your settings or remove it – your choice – but remember, if it’s out there online, it can be found.
With the number of Facebook accounts that exist in any office, it is very likely that someone is connected to someone who is connected to you. The same rules apply to other social media platforms as well. What have you tweeted or re-tweeted, pinned, blogged, or uploaded onto Instagram that is now a reflection of you?
What can someone interpret (or misinterpret) about you?
Technology now allows everyone to be a producer, a journalist and a self-professed author of their own lives and the world around them. Whether online or face-to-face, your first impression counts.
Unfortunately, what you think may be a first impression could be the third or fourth impression based on what was already uncovered. Do your own critical assessment of how you come across online. Make sure you leave a positive first impression and not a negative one that becomes your last.
Lisa Cefali is the Vice President of Executive Search with Legacy Bowes where she uses her many years of Competitive Intelligence, Recruitment and Assessment of Emotional Intelligence experience to uncover those attributes that provide for the best organizational fit for her candidates and clients. Please feel free to contact her at lisa@legacybowes.com for your Executive Search needs or to book an interactive, team-building session on “How to Work a Room.”